Zalando: A Lesson in Retail Pricing and Merchandising
In the competitive world of fashion retail, getting ahead of the pack with consistent spikes in revenue is no easy task. And yet, German-based Zalando has done exactly that with…
How Incompetitor Can Save You Time Spent On Manually Tracking Competitor Products
Introduction In the world of ecommerce, there is so much going on that it’s hard to keep track of everything. You should be aware of what your competition offers while…
Too Cheap, Too Expensive – It’s All About Beating The Competition To It
As every business is unique, there are variances in pricing the products and services in every company. Not all of them incorporate strategies that aim to sell the highest possible…
Lies and damn lies about pricing data
It’s one thing for a lie to be a simple inaccuracy regarding a specific set of information. It’s a whole another story and a real problem when those lies become…
How to Define a Price Point that Will Push Out Competitors
What is Price Point? When launching a business, pricing isn’t necessarily the sole deciding factor in how well your product or service will perform. However, it is certainly a major…